I'm not someone who gets emotional about laundry detergent. But the plastic jugs stacking up in my laundry room were starting to bother me more than I wanted to admit.

A friend mentioned Coco Clean, and I figured why not.

The box stopped me first — just recyclable cardboard. No plastic. I thought, why don't they all do this?

Then I used it. Three quarters of a tablespoon and my clothes came out genuinely clean. No mystery smell, no residue, no ingredients I needed a chemistry degree to decode. It is a CLEAN detergent, and that is impressive!

I've actually met John Roulac who is a pioneer of organic coconut products, Nutiva, produced Kiss the Ground, and has given decades to causes that matter.

I can't fix everything. But I can stop buying plastic jugs, using clean healthy detergents, and caring for our water, and our planet. This feels like a small thing that isn't actually small.